Best WordPress Ecommerce Plugins - IntexSoft
January 31, 2024 • by Victoria

How to Pick WordPress Ecommerce Plugins: Best Ecommerce Plugins

E-commerce development

In this article, we will discuss the important factors to keep in mind when choosing the right e-commerce plugins for your WordPress site. We will also review and compare the top e-commerce plugins that are currently available, helping you make an informed decision that suits your specific requirements.

Reading time: 13 min.

WordPress has become one of the most popular platforms for building websites, and its versatility also extends to e-commerce. With the best WordPress ecommerce plugins, websites can seamlessly transform into fully functioning online stores. These plugins offer many features and functionalities to enhance the shopping experience, manage inventory, process payments, and more. 


This article will explore the essential factors to consider when selecting the best e-commerce plugins for your WordPress site. Additionally, we will evaluate and compare the top WordPress ecommerce plugins available, guiding you through making an informed decision that aligns with your specific needs. Let’s dive in and discover how to pick the best e-commerce plugins for your WordPress website.


What Is a WordPress eCommerce Plugin?


A WordPress e-commerce plugin is a software component designed to extend the functionality of a WordPress website, transforming it into a fully functional online store. WordPress, initially known for its versatility in content management, can be enhanced with e-commerce plugins to facilitate the creation, management, and optimization of an online shopping experience.


Key Features of WordPress E-commerce Plugins


  • Product Management. E-commerce plugins enable users to easily add, edit, and organize product listings. It includes product descriptions, images, pricing, and inventory tracking.
  • Shopping Cart and Checkout. They provide essential functionality, allowing customers to add products to their cart, review their selections, and proceed to a secure checkout process. Checkout features often include multiple payment options.
  • Payment Gateway Integration. E-commerce plugins integrate with various payment gateways, enabling secure transactions. Popular payment gateways include PayPal, Stripe, and others, providing flexibility for both merchants and customers.
  • Shipping Options. Merchants can configure shipping settings, including shipping methods, rates, and regions. Some plugins also offer real-time shipping rate calculations.
  • Security. A crucial aspect of e-commerce, these plugins incorporate security measures to protect customer information and transactions. It may include SSL support, data encryption, and compliance with industry security standards.
  • Customization and Design. Users can customize the appearance of their online store, including product pages, checkout forms, and overall site design. It allows for branding consistency and a personalized customer experience.
  • SEO Optimization. E-commerce plugins typically come with features that help optimize product pages and the overall site for search engines. It includes customizable URLs, meta tags, and sitemap generation.
  • Mobile Responsiveness. With the increasing prevalence of mobile shopping, e-commerce plugins ensure that the online store is mobile-friendly, providing a seamless experience across various devices.
  • Reporting and Analytics. Many plugins offer reporting tools to track sales, customer behavior, and other vital metrics. This data is valuable for making informed business decisions and optimizing the online store.
  • User Management. E-commerce plugins provide features for managing user accounts, tracking order histories, and implementing user authentication and authorization.


WordPress’s e-commerce plugins empower website owners to transform their WordPress site into the best WordPress shop, offering a wide range of features to enhance the shopping experience for merchants and customers.



Factors To Consider When Choosing WordPress eCommerce Plugin


Selecting the best ecommerce WordPress plugin is a critical decision for the success of your online store. Various factors should be considered to ensure that the chosen plugin aligns with your business needs and provides a seamless shopping experience for your customers.


Ease of Use

Choose a store plugin for WordPress with an intuitive and user-friendly interface. It is essential for easy setup, product management, and day-to-day operation of your online store.


Features and Functionality

Define your ecommerce requirements and ensure the plugin offers the necessary features. Standard features include product management, shopping cart functionality, payment gateways, and inventory tracking.



Verify that the plugin is compatible with your WordPress version. It should also work well with your chosen theme and any other plugins you plan to use.


Payment Gateway Support

Check if the plugin supports the payment gateways you intend to use. Popular gateways include PayPal, Stripe, and others. Ensure that it provides secure and seamless payment processing.


Security Measures

Security is paramount for e-commerce sites. Choose a plugin that follows best practices for security. Look for features like SSL support, secure payment processing, and regular updates.



Consider the scalability of the plugin to accommodate the growth of your business. Ensure that it can handle many products, orders, and customers without compromising performance.


Mobile Responsiveness

Many customers shop using mobile devices. Ensure the plugin and your chosen theme are mobile-friendly, providing a positive user experience across various screen sizes.


Customization Options

Look for a plugin that allows you to customize the appearance of your online store. It includes modifying product pages, checkout process, and other design elements to align with your brand.


SEO-Friendly Features

Choose a plugin that helps optimize your product pages and overall site for search engines. Look for customizable URLs, meta tags, and sitemap generation features.


Customer Support

Assess the level of customer support provided by the plugin developer. Check for documentation, forums, and available support channels. Prompt and reliable support is crucial in case issues arise.


Reviews and Ratings

Read reviews and ratings from other users to gain insights into the performance and satisfaction of the plugin. It can provide valuable information on real-world experiences with the plugin.


Costs and Additional Fees

Understand the pricing structure of the plugin. Some plugins have a one-time purchase fee, while others operate on a subscription model. Consider additional costs such as transaction fees and payment gateway charges.


Updates and Maintenance

Regular updates are vital for security and compatibility. Check the plugin’s update frequency and ensure it is actively maintained and supported.


Integration with Other Tools

Consider whether the plugin integrates well with other tools and services you may be using, such as email marketing platforms, analytics tools, and CRM systems.


By carefully considering these factors, you can make an informed decision when choosing the best ecommerce plugin for WordPress that suits your business needs and goals.


Best WordPress Plugin For Ecommerce




WooCommerce is the powerhouse of WordPress ecommerce plugins, providing a comprehensive solution for building and managing online stores. With a vast array of features, it allows users to customize product pages, manage inventory, integrate with multiple payment gateways, and create a seamless shopping experience. Its extensive plugin ecosystem further enhances functionality, making it a top choice for businesses of all sizes.


Average Rating 4.5/5
Price Free (with optional paid extensions)
Number of Installations 5+ million
Required WP Version 6.3 or higher


Key Features:

  • Extensive product management
  • Secure payment gateway integrations
  • Customizable design and checkout process



  • Highly customizable
  • Large user community and extensive documentation
  • Regular updates and support



  • Can be resource-intensive for large stores


Easy Digital Downloads (EDD)


Easy Digital Downloads is explicitly designed for digital product sellers. It excels in simplicity and efficiency, offering a lightweight solution for managing and selling digital goods. EDD provides robust sales and customer activity tracking, making it an excellent choice for businesses focused on digital content distribution.


Average Rating 4.7/5
Price Free (with optional paid extensions)
Number of Installations 50,000+
Required WP Version 5.8 or higher


Key Features:

  • Specialized in digital products
  • Robust sales and customer tracking
  • Customizable purchase receipts



  • Lightweight and focused on digital sales
  • Intuitive and easy to use
  • Excellent customer support



  • It may require extensions for advanced features


WP Simple Pay


WP Simple Pay streamlines the payment process, focusing on simplicity and effectiveness. Built on the Stripe platform, it allows users to create customizable payment forms quickly. Suited for businesses looking to receive payments with minimal friction, WP Simple Pay is a lightweight yet powerful choice.


Average Rating 4.9/5
Price Starts at $99/year
Number of Installations 20,000+
Required WP Version 4.9 or higher




Key Features:

  • Simple payment processing
  • Integration with Stripe
  • Customizable payment forms



  • Easy setup and minimalistic
  • Seamless Stripe integration
  • Secure payment processing



  • Limited features compared to comprehensive ecommerce plugins


WP Easy Cart


WP Easy Cart is a user-friendly plugin for small to medium-sized online stores. It offers a quick product setup, multiple payment gateways, and a responsive shopping cart. With its straightforward approach, this WP shop plugin provides essential ecommerce features without overwhelming users with unnecessary complexity.


Average Rating 4.6/5
Price Free (with premium extensions)
Number of Installations 20,000+
Required WP Version 3.0 or higher


Key Features:

  • Quick and easy product setup
  • Multiple payment gateways
  • Responsive shopping cart



  • Simple and user-friendly
  • Affordable with optional premium features
  • Responsive and lightweight



  • Limited advanced features




While not a typical WordPress plugin, the Shopify Buy Button allows users to integrate Shopify’s robust ecommerce platform seamlessly into their WordPress site. Shopify is a standalone solution known for its comprehensive features, including hosting, secure checkout, and various themes. The Buy Button enables WordPress users to leverage Shopify’s ecommerce capabilities.


Average Rating N/A (since it’s a standalone platform integrated with WordPress)
Price Starts at $29/month
Number of Installations N/A
Required WP Version N/A


Key Features:

  • Full-fledged ecommerce platform
  • Hosted solution with various themes
  • Extensive app ecosystem



  • All-in-one solution
  • Excellent for non-WordPress users
  • Strong inventory management



  • Monthly subscription fees
  • Limited customization for WordPress users




ELEX, or Elegant Modules for WooCommerce, is a feature-rich WP ecommerce plugin offering advanced options for shipping, pricing, and tax settings. With a focus on flexibility, ELEX caters to businesses with diverse product types and shipping requirements. While it may have a smaller user base, its robust features make it a compelling choice for certain ecommerce needs.


Average Rating N/A 
Price Free (with premium add-ons)
Number of Installations N/A
Required WP Version 3.0 or higher


Key Features:

  • Shipping and payment gateway integrations
  • Advanced product and pricing options
  • Customizable tax settings



  • Flexible and feature-rich
  • Extensive shipping options
  • Suitable for various product types



  • Limited user base and community support




BigCommerce is a standalone ecommerce platform integrated with WordPress, offering a scalable solution for growing businesses. With a strong emphasis on scalability, it provides extensive features for inventory management, multi-channel selling, and analytics. While it comes with monthly subscription fees, it’s a robust choice for those seeking a comprehensive ecommerce solution.


Average Rating 3.9/5 
Price Starts at $29.95/month
Number of Installations 900+
Required WP Version 5.2 or higher


Key Features:

  • Comprehensive ecommerce features
  • Scalable for growing businesses
  • Multi-channel selling capabilities



  • Robust and scalable
  • Excellent for large inventories
  • Strong analytics and reporting



  • Monthly subscription fees
  • Limited customization for WordPress users




MemberPress focuses on membership and subscription management, making it an ideal solution for businesses offering exclusive content or services. It seamlessly integrates with WordPress, allowing users to control access to content, manage subscriptions, and handle payments. While more membership-centric, it can be used for specific ecommerce scenarios.


Average Rating 4.8/5
Price Starts at $149/year
Number of Installations 100,000+
Required WP Version 3.3.1 or higher


Key Features:

  • Membership and subscription management
  • Content access control
  • Integration with payment gateways



  • Powerful membership features
  • Easy to set up and use
  • Excellent customer support



  • Focused on membership sites, not traditional ecommerce


Ecwid Ecommerce Shopping Cart


Ecwid is a cloud-based shopping cart that effortlessly integrates with WordPress. Its focus on simplicity and versatility caters to businesses of all sizes. Ecwid allows users to manage products, accept payments, and sell across multiple channels. Its cloud-based nature makes it an easy choice for those seeking a hassle-free ecommerce solution.


Average Rating 4.6/5
Price Free (with optional paid plans)
Number of Installations 100,000+
Required WP Version 3.5 or higher


Key Features:

  • Cloud-based shopping cart
  • Seamless integration with WordPress
  • Multi-channel selling



  • Easy to set up and manage
  • Suitable for various business sizes
  • Seamless integration with existing websites



  • Limited advanced features in the free version




OptinMonster, while primarily a lead generation tool, plays a significant role in ecommerce by helping businesses capture and convert leads. With features like exit-intent popups, A/B testing, and integration with popular email marketing tools, OptinMonster complements an ecommerce strategy by maximizing customer engagement and conversion opportunities.


Average Rating 4.7/5
Price Starts at $9/month
Number of Installations 1+ million
Required WP Version 3.5 or higher


Key Features:

  • Lead generation and email marketing
  • Exit-intent popups
  • A/B testing for campaigns



  • Powerful for lead generation
  • User-friendly drag-and-drop builder
  • Integrates with popular email marketing tools



  • Primarily a lead generation tool, not a comprehensive ecommerce solution



What is The Best Ecommerce Plugin


Determining the best ecommerce plugin depends on the specific needs and preferences of the user, as well as the nature of the online store. However, one of the most widely acclaimed and versatile ecommerce plugins for WordPress is WooCommerce. Here’s why it is often considered the best.


Extensive Customization. WooCommerce provides a high level of customization for product pages, checkout processes, and overall store design. This flexibility allows businesses to create a unique and branded online presence.


Scalability. It is highly scalable and suitable for businesses of all sizes. Whether you’re a small boutique or a large enterprise, WooCommerce can accommodate the growth of your online store.


Rich Product Management. WooCommerce offers comprehensive product management tools, including the ability to add various product types, set pricing and inventory levels, and manage product attributes.


Large Plugin Ecosystem. With a vast array of extensions and plugins available, WooCommerce can be extended to include additional features such as advanced shipping options, subscription services, and integrations with third-party tools.


Security. Security is a top priority, and WooCommerce follows best practices to ensure secure transactions and data protection for merchants and customers.


Payment Gateway Support. It supports a wide range of payment gateways, including popular options like PayPal and Stripe, allowing businesses to choose the payment methods that suit their audience.



  • User-Friendly. WooCommerce is known for its intuitive user interface, making it accessible to both beginners and experienced users.
  • Community and Support. Being the most popular ecommerce plugin for WordPress, WooCommerce has a large and active community. It means extensive documentation, forums, and community support.
  • Regular Updates. The plugin is actively maintained and receives regular updates to ensure compatibility with the latest WordPress versions and to address security concerns.
  • Integration with WordPress. As a WordPress plugin, WooCommerce seamlessly integrates with the WordPress ecosystem, allowing users to leverage the benefits of both platforms.



  • Learning Curve for Advanced Features. While user-friendly, mastering all of WooCommerce’s advanced features may require some learning, especially for complex setups.
  • Resource Intensive. WooCommerce might require additional optimization efforts to maintain optimal performance for large stores with extensive product catalogs and high traffic.


WooCommerce’s flexibility, scalability, extensive features, and supportive community make it a powerful and widely adopted solution for WordPress eCommerce. However, assessing individual business needs and exploring alternatives if other plugins better address specific features or integrations is essential.



Choosing the best ecommerce plugin for your WordPress site is a pivotal decision that significantly impacts the success of your online store. While various plugins cater to different needs, WooCommerce is one of the most versatile and widely acclaimed solutions.


While WooCommerce excels in many aspects, alternative plugins like Easy Digital Downloads, Shopify, or others better suit specialized needs or specific business models. It’s recommended to thoroughly test and evaluate different plugins to ensure the chosen solution aligns seamlessly with your ecommerce strategy.


The “best” ecommerce plugin depends on your requirements, business goals, and preferences. Before deciding, carefully assess factors such as ease of use, features, security, scalability, and support. Consider the nature of your products, target audience, and future growth plans.


Regularly revisit and reassess your choice of ecommerce plugin to adapt to changing business requirements and to leverage new features that enhance the shopping experience for your customers. Ultimately, the best ecommerce plugin is the one that empowers you to create the best WordPress online store, aligning seamlessly with your business objectives and providing an exceptional experience for your customers. If you require expert help in developing a robust e-commerce website, the specialists at IntexSoft are ready to provide their expertise to bring your vision to life. Contact us for a consultation. 

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