Top 7 Ecommerce Platforms For Your Business - IntexSoft
April 3, 2024 • by Margarita

Top 7 Ecommerce Platforms For Your Business

E-commerce development

This post provides a detailed look at the best B2B platforms, showcasing their key features and how they benefit ecommerce. By understanding these details, you can make better-informed decisions. If you need more information about the leading international ecommerce platforms, contact us anytime.

Reading time: 25 min.

Selecting the ideal B2B wholesale ecommerce platform that meets your business requirements takes a lot of work. The numerous ratings available make it more complicated. However, the silver lining is that as a business owner, you have a wiggle room. You can choose the appropriate option with worthy features for your company to thrive—and do it swiftly.


In this article, IntexSoft will scrutinize prime specifics. We will put together various ratings to paint a clear picture. Easily navigate through the top B2B ecommerce platforms, uncovering what sets them apart, their strengths, and where they might fall short. By the end, not only will you be well-informed, but you will also be armed with the knowledge to pick the perfect option.


Let’s embark on this insightful journey!


What is a B2B online platform?


A B2B trading platform is a digital hub exclusively designed for businesses to conduct transactions, trade, and commerce among themselves. It serves as a specialized marketplace catering specifically to business-to-business interactions.


These platforms offer tailored features such as bulk purchasing options, specialized catalogs, and negotiated pricing. This is streamlining the procurement process for companies.


Customized B2B ecommerce solutions are essential for smooth business interactions, helping companies trade better and work together effectively across different industries. As a result, profits will rise.

How do we determine the best 2B2 ecommerce platforms?


What is the smartest way to do it?


Now that we understand what B2B ecommerce software solutions entail, it’s time to explore the best options in today’s market. As mentioned earlier, there’s a variety of ratings.


However, among the noteworthy ones, IntexSoft can highlight the following:





Determining the premier B2B ecommerce platform requires a systematic approach. We meticulously assess the unique features each platform offers.


Our selection criteria for identifying the top platforms are multifaceted:


  • User ratings: We prioritize platforms that consistently get high ratings on different review sites.


  • Customer feedback: In-depth analysis of user reviews allows us to gauge real-world experiences and satisfaction levels.


  • Feature proficiency: We scrutinize platforms for B2B-specific features like bulk ordering, customizable catalogs, robust inventory management, and integration capabilities with other business tools.


  • Scalability: We prioritize platforms capable of accommodating a business’s growth trajectory, adeptly handling increased transactions, users, and data.


  • Security measures: Robust security protocols are pivotal, protecting sensitive business information and transactions.


  • User-friendly interface: Platforms offering intuitive interfaces and seamless navigation are favored, enhancing user adoption and operational efficiency.


  • Customer service: The quality and accessibility of customer support play a significant role in providing timely assistance for issue resolution.


  • Value proposition: We assess platforms that balance features, performance, and cost-effectiveness, ensuring businesses receive optimal value.


Combining these factors and insights from trusted sources, our handpicked list of top B2B ecommerce platforms helps businesses make informed choices. 


What are key features that are important to the largest B2B ecommerce companies? 


Here’s an outline covering essential features for B2B commerce solutions.


Advanced security measures


  • Robust encryption safeguards sensitive data.


  • Compliance with strict regulations like GDPR ensures data privacy.


  • Secure payment gateways and anti-fraud tools ensure safe transactions.


In the realm of platform security, there is an earnest dedication to safeguarding sensitive data and transactions. These platforms ensure data security through cutting-edge encryption protocols throughout their journey—in transit or at rest. Their strict commitment to data privacy and following global standards such as GDPR, HIPAA, or PCI DSS highlights how seriously they ensure data stays private and comply with regulations.


Moreover, B2B ecommerce platforms emphasize security through advanced authentication methods such as two-factor authentication (2FA) or biometric authentication. These sophisticated layers of protection fortify user accounts and transactions, enhancing overall security measures.


Global reach and flexibility


B2B commerce solutions are experts in expanding businesses worldwide while seamlessly adapting to different business scenarios. Here’s how they assist businesses in reaching international markets effortlessly:


  • Support for multiple currencies and languages for diverse markets.


  • Localization features to meet varied legal and tax requirements worldwide.


  • Scalable infrastructure to smoothly expand into international markets.


B2B ecommerce platforms facilitate global expansion and adaptability while complying with various regulations, making international business endeavors easier for companies.


Customization tools


B2B ecommerce platforms equip businesses with an array of dynamic customization tools, empowering them to personalize their offerings and experiences to meet diverse client demands:


  • Customizable catalogs, pricing structures, and product options for varied client needs.


  • Personalization features for user experiences based on preferences and behavior.


  • Flexibility to integrate with existing systems for seamless operations.


Seamless omnichannel integration


The best ecommerce platform for manufacturers specializes in seamlessly fusing multiple channels, creating a unified business presence that resonates across diverse platforms:


  • Integration across web, mobile, and social media platforms for consistent user experiences.


  • Unified inventory management and order processing across all channels.


  • Real-time data sync for accurate information across touchpoints.


Scalability, reliability, and performance


B2B ecommerce platforms embody three essential pillars: scalability, reliability, and performance, crucial for seamless business operations.


  • Scalable architecture handling increased user traffic and transactions.


  • Consistently high performance during peak demand periods.


  • Reliable uptime and fast speeds for uninterrupted operations.


Key to these platforms is their unwavering dedication to optimal performance. They prioritize swift responsiveness, rapid page loading, and streamlined transaction processing. This commitment isn’t just about technological prowess; it’s about enhancing user engagement, driving conversion rates, and ensuring exceptional customer satisfaction.


Furthermore, these platforms boast a steadfast commitment to availability. They’re fortified resilient disaster recovery strategies, ensuring uninterrupted service delivery. 


Advanced analytics and reporting


  • Comprehensive analytics tools for detailed insights into sales and customer behavior.


  • Customizable reporting for data-driven decision-making and predictive analysis.


Advanced analytics tools delve into rich customer data, dissecting behaviors, purchase trends, and market shifts. They empower businesses to navigate the competitive landscape armed with data-driven strategies.


Moreover, these platforms offer real-time performance monitoring, assessing vital KPIs to gauge business health and campaign effectiveness. This depth of insight allows businesses to refine their approaches, ensuring sustained growth and market agility.


The personalized insights from customer data enable tailored marketing and bespoke customer experiences. This nuanced understanding fosters enduring relationships, cementing customer loyalty.


Anticipatory analytics capabilities allow businesses to forecast market trends and proactively plan for future demands. This foresight ensures adaptability in a rapidly evolving market.


Customer-centric support and self-service features


  • Responsive customer service through multiple channels for prompt issue resolution.


  • Self-service capabilities enable customers to manage orders and access account information independently.


In summary, B2B ecommerce platforms are dedicated to ensuring customer satisfaction. They achieve this by providing support systems and easy-to-use interfaces. These elements help users carry out transactions smoothly and efficiently and manage tasks independently.


The best ecommerce platform for B2B incorporates these features, providing a secure, adaptable, and personalized experience while ensuring scalability, performance, data-driven insights, and exceptional customer support—essential elements for successful B2B transactions and business growth.

What are B2B ecommerce platform examples?


Now that you have grasped the essence of our approach let’s delve into the specifics of top-tier B2B platforms we have identified:


  • Shopify: Offers a vibrant app store and an intuitive user interface.


  • Magento: Renowned for its extensive customization and scalability.


  • BigCommerce: Stands out with seamless omnichannel integration and robust analytics.


  • Salesforce: Emphasizes CRM integration and holistic business tools.


  • SAP: Known for its enterprise-level solutions and rich functionalities.


  • Oracle: Offers a comprehensive suite of business applications.


  • OpenCart: Known for its ease of setup and many ready-to-use templates.


B2B ecommerce platform comparison


Here is a comparative analysis of the mentioned B2B ecommerce platforms, highlighting their key features, customization options, integration capabilities, scalability, and pricing.



ShopifyEasy setup and use (dashboard integrates order management, secure payment systems, and intuitive mobile commerce). An advanced analytics toolkit and a diverse app store for extensions.Shopify’s default theme allows limited customizations, constraining the creation of a truly unique store beyond minor adjustments.Effortless integration with your email marketing platform, CRM, customer support tool, and over 1,000 other applications.Appropriate for companies ranging from small to medium size.Pricing plans range from $39 per month. $399 per month for premium features. When billed annually, the price is lower. Transaction fees are 0.5% – 2.0%.
MagentoExtensive customization, robust feature set (mobile-friendly user experience, SEO friendliness, reporting, and analytics), and consultation services.High level of customization. An array of pre-designed themes and templates make this process efficient for developers and business owners.This encompasses payment solutions, shipping services, and order tracking facilities. Magento seamlessly integrates important third-party solutions.Scalable for small to large enterprise solutions.Various pricing options. Magento Commerce costs $1,988 per month. None transaction fees.
BigCommerceProduct management. Beautiful and convenient for the user interface. Payment gateways. Multi-channel selling (Amazon, eBay, and OnBuy). 24/7 support.BigCommerce offers a degree of flexibility through its control panel. However, these options have some limitations that may restrict extensive customization.Good integration capabilities. Connections to well-known payment gateways, shipping solutions, marketing platforms, and more.Suitable for small to midsize businesses.The pricing plans range from $29 to $299 per month if you opt for annual billing. The most popular plan is priced at $79. Transaction fees are 0.5% – 1.5%.
SalesforceAdvanced CRM integration. AI-powered analytics.Moderate customization.Wide range of integrations.Scalable for mid-size to large enterprises.Various pricing tiers. They are counting individually.
SAP Commerce CloudStrong ERP integration. Robust analytics.Extensive customization.Diverse integration options.Highly scalable for large enterprises.Custom pricing based on requirements.
OracleComprehensive analytics. Advanced order management. Multilingual and multi currency support. Strong security.Extensive customization capabilities.Broad integration possibilities. But time consuming restrictions.Highly scalable for large businesses.Custom pricing.
OpenCartCost-effective. User-friendly. Pre-installed essential features.Moderate customization.Good integration options.Suitable for small businesses.Free with paid extensions available.

Shopify is a transformative force for any online store


The official Shopify website.
The official Shopify website.


Undoubtedly, Shopify enjoys widespread popularity, and several reasons exist for its ubiquity. User-friendly interface, reliability, integration flexibility, and comprehensive features come together seamlessly in one platform, making it perfect for entrepreneurs starting their online businesses. 


This image showcases Shopify's strengths and weaknesses.
This image showcases Shopify’s strengths and weaknesses.


This image shows Shopify's key point for consideration.
This image shows Shopify’s key point for consideration.


When it comes to Shopify’s comprehensive features, one standout aspect is its robust analytics toolbox:


  • Detailed reporting and analysis across all store facets.


  • Live statistics, revealing live site visitor numbers.


  • Advanced segmentation tools for personalized data breakdowns.


These tools offer important insights, identifying areas to enhance your store’s appeal to customers. Understanding user behavior secrets can be a game-changer in maximizing earnings, wouldn’t you agree?


Prominent brands like Kylie Cosmetics and Gymshark proudly leverage Shopify’s platform. 


IntexSoft is spotlighting various aspects of this platform in our blog. For example, you can discover more practical insights about Shopify in our Magento to Shopify migration article.


Now, let’s embark on Magento.


Magento builds thriving online ventures in all aspects



Adobe Commerce (or Magento), a leading ecommerce solution introduced in 2008, has maintained its market position. The recent launch of Magento 2 brings significant enhancements, aiming to improve features and functionalities for developers and store owners. This update is anticipated to deliver an improved overall experience compared to the previous version. Visit our blog for insights on migrating to Magento 2, hiring Magento developers, generating a sitemap in Magento 2, and more.


This image showcases important features of Magento.
This image showcases important features of Magento.


Among the array of valuable features in the latest Magento iteration, let’s spotlight its SEO optimization prowess. A strong SEO strategy is your best friend for driving organic traffic in the ever-evolving online sphere. Magento 2 offers essential features like Google-friendly sitemaps, dynamic URLs, smart link management, metadata configurations, optimized image loading, and a responsive design. These functionalities closely adhere to Google’s criteria, ensuring your store’s visibility to users searching for products or services that your online store offers. 


BigCommerce embraces multi-channel selling and marketing utilities


The official Bigcommerce website.
The official Bigcommerce website.


BigCommerce operates as a B2B ecommerce SaaS (software as a service) solution, meaning a monthly fee is necessary for access rather than owning the software outright. However, scaling up can be challenging due to its SaaS nature, potentially leading to increased costs for rapidly growing businesses.


On the positive side, BigCommerce offers marketing utilities and supports multi-channel selling.


Despite being among the smaller ecommerce platforms, BigCommerce proudly boasts a clientele that includes established brands like Ted Baker, BMW, and Ben and Jerry’s.


Salesforces optimizes B2B transactions and customer relationships


The official Salesforces website.
The official Salesforces website.


Salesforce isn’t just about customer relations; it’s also a powerhouse in B2B ecommerce with its Salesforce B2B Commerce platform. 


This solution empowers companies to streamline sales procedures, manage intricate product catalogs, and offer an unparalleled buying journey to their clientele. Its customization options set it apart, allowing businesses to match their brand vibes.


Moreover, this platform seamlessly integrates with Salesforce’s suite of CRM tools, guaranteeing a comprehensive perspective on customer engagements.


With robust features like order management, adaptable pricing structures, mobile optimization, and AI-driven personalization, Salesforce B2B Commerce is the go-to solution that should be considered. 


SAP is a favorable choice for large enterprises


The official SAP website.
The official SAP website.


SAP was a trailblazer in the realm of enterprise software solutions, continually expanding its prowess into the B2B e-commerce arena. Aligning with the core focus of its competitors, SAP is good at streamlining and enhancing B2B operations, providing businesses with robust tools to refine sales, procurement, and customer engagement, detailed in the comparison table above.


What distinguishes SAP is its cloud-native nature, meticulously crafted for larger enterprises. Yet, it’s important to acknowledge that not every facet of this platform meets contemporary demands, and certain functionalities are now obsolete in some cases. Given its extensive feature set, onboarding and support could unfold over several quarters. Moreover, SAP may entail substantial costs and time investments.


SAP’s strategic plan is of prime importance in phasing out support for its older systems by 2027. Consider that. 

Oracle suits for businesses aiming for minimal adjustments


The official Oracle website.
The official Oracle website.


Oracle Commerce, an established enterprise ecommerce software, offers seamless integrations with other separate solutions. However, it appears outdated and more suitable for businesses aiming for minimal adjustments. Its future support remains uncertain.


Oracle’s merits include support for multiple languages and currencies, catering to B2B sellers handling international clients and their diverse language and currency needs. In IT security, Oracle remains steadfast in ensuring robust data protection, an important aspect of secure B2B transactions.


However, Oracle’s development lacks recent momentum, roadmaps, or feature updates. Additionally, its extensive features may overwhelm users unfamiliar with such comprehensive systems. The initial investments and ongoing maintenance costs could be notably high for smaller businesses.


OpenCart is an excellent pick for newcomers


The official OpenCart website.
The official OpenCart website.


OpenCart stands as a time-tested, open-source B2B e-commerce platform known for its extensive experience in the market—a testament to its trustworthiness in supporting businesses.


Recognized for its friendly interface, OpenCart is an excellent pick for newcomers stepping into the ecommerce field. It excels in its straightforward setup, offering essential tools to kickstart an online store seamlessly. Plus, there are over 30 payment gateways at your disposal. It effortlessly integrates with multiple third-party ecommerce solutions, ensuring adaptability in running your online store.


What is the best B2B platform for ecommerce? 


Selecting the ecommerce solution requires a comprehensive assessment of your business’s unique needs and potential growth trajectory. Consider aspects like your specific complexities and your envisioned development over the next 1 to 5 years.


Among the top recommendations by IntexSoft, Shopify Plus and Magento stand out for their adaptability. However, if your business operates with distinct demands that diverge from conventional standards, exploring alternative platforms might better suit your requirements.


To make an informed decision, consulting industry experts or using trial periods can be a holy grail that offers valuable insights. As a result, you will pinpoint the perfect fit for your business.


Final words on the best B2B website builder  


Choosing the right B2B e-commerce platform is not just about picking the trendiest or newest technology available. It’s about finding the right solution that aligns with your business goals. What works for one business may not necessarily work for another. It’s essential to assess where your priorities lie and ensure the platform’s capabilities match your unique requirements. If reliability is crucial, robust off-the-shelf solutions are accessible. If expanding within budget limitations, starting with more straightforward options might be the best strategy. Forward-thinking investments might lead you to consider modern open-source solutions. But how can you assess these aspects without making mistakes?


At IntexSoft, our experts are always available to address such issues swiftly. We’re dedicated to guiding you in finding the perfect match for your business needs. If innovation is your focus, let’s explore IntexSoft’s capabilities together.


Reach out to us for a free consultation, and we’ll navigate the options hand in hand!


Frequently Asked Questions


What distinguishes a B2B ecommerce software from B2C-focused ones?


B2B platforms emphasize intricate pricing models and specialized account functionalities, facilitating bulk orders, personalized catalog presentations, and addressing the distinct requirements of businesses.


What aspects should I assess when selecting a B2B ecommerce platform?


Take into account elements such as scalability, flexibility in customization, integration prowess, security features, mobile adaptability, and personalized support services designed to suit your business requirements.


How important is scalability for a B2B ecommerce solution?


Scalability is vital as your business grows. A platform should handle increasing product catalogs, users, and transactions without compromising performance or functionality.


What kind of integrations should we look for in a B2B ecommerce software?


Look for seamless integrations with ERP, CRM, accounting software, shipping, payment gateways, and inventory management systems for a comprehensive business solution.


Is customer support an important aspect of selecting a B2B e-commerce platform?


Yes, customer support is essential. Look for platforms providing robust, responsive, and accessible support, particularly tailored to B2B challenges and business hours.


What security measures should a B2B ecommerce platform offer?


A secure B2B platform should offer data encryption, secure payment gateways, user authentication, compliance with industry standards, and regular security updates.


Are there any considerations for mobile compatibility in B2B ecommerce solutions?


Indeed, mobile adaptability holds immense importance. Verify that the platform provides responsive layouts, dedicated mobile applications, and cohesive user interactions irrespective of devices, acknowledging the escalating dependence on mobile devices for business functions.


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